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Discussion Starter · #1 ·
Jalopnik published a new article about the Maverick and in it they say that for is aiming for 110,000 Mavericks per year!


Ford officially confirmed it will be making the Maverick Thursday night, a properly small truck that might also be a hybrid, or at least have a hybrid option, if not a plug-in electric hybrid option, though we can dream. The Maverick will also reportedly start at under $20,000. It looks like Ford has finally decided to make a good truck?

Now, Ford makes plenty of perfectly fine trucks, but the issue with Ford’s trucks, like all trucks these days, is that Ford’s trucks are too big. I remember when the new Ford Ranger emerged, and we all got very excited initially that maybe Ford would be making a small truck. We were wrong.

We might be right, though, in thinking that the Maverick could be a good, actually-small truck. We will know for sure later this year, when Automotive News says it will go on sale. For now, signs are pointing in the right direction and the price is right.

Suppliers have been told to prepare for annual volumes of 110,000, according to a person with knowledge of the plans. Production is expected to begin in late July, and the truck is expected to go on sale later this year.

Ford has told dealers that the truck will start at less than $20,000, effectively serving as an entry-level replacement for the company’s discontinued sedans.

Ford making a truck to make up for the fact that it bailed on the Fiesta is just about the most American thing ever, but I don’t hate it. In fact, if this thing is less than 17 feet long and doesn’t stand too high off the ground, I might even buy it. If this thing comes in a regular cab version, I’m definitely buying it.

And while I’m a little perplexed why Ford is doing this now — the profit margin on a vehicle that starts at under $20,000 can’t be big — I’m not going to overthink it. Which means: Over to you, GM. The S10 is long-overdue for a reboot.
 

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Midsized USA only sales
Tacoma ~230k
Ranger ~100k
GM Twins ~ 100k
Gladiator ~ 80k
Frontier ~50k
Ridgeline ~ 35k
Santa Cruz ~20k
Maverick USA ~50k

I think the 110k number is the Factory output not usa sales. And I bet it will be sold in Central and South America. Which LOVE small trucks
 

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Discussion Starter · #5 ·
Anyone else here also interested in seeing what fleet sales will be like?

I have high expectations here and can already see how great it will be for that alone.
I don't have the need for a fleet vehicle but I am curious to see the numbers. Aside from its size the fact that the Maverick is a hybrid will be really appealing for companies looking to save some money on fuel.
 

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Jalopnik published a new article about the Maverick and in it they say that for is aiming for 110,000 Mavericks per year!


Ford officially confirmed it will be making the Maverick Thursday night, a properly small truck that might also be a hybrid, or at least have a hybrid option, if not a plug-in electric hybrid option, though we can dream. The Maverick will also reportedly start at under $20,000. It looks like Ford has finally decided to make a good truck?

Now, Ford makes plenty of perfectly fine trucks, but the issue with Ford’s trucks, like all trucks these days, is that Ford’s trucks are too big. I remember when the new Ford Ranger emerged, and we all got very excited initially that maybe Ford would be making a small truck. We were wrong.

We might be right, though, in thinking that the Maverick could be a good, actually-small truck. We will know for sure later this year, when Automotive News says it will go on sale. For now, signs are pointing in the right direction and the price is right.

Suppliers have been told to prepare for annual volumes of 110,000, according to a person with knowledge of the plans. Production is expected to begin in late July, and the truck is expected to go on sale later this year.

Ford has told dealers that the truck will start at less than $20,000, effectively serving as an entry-level replacement for the company’s discontinued sedans.

Ford making a truck to make up for the fact that it bailed on the Fiesta is just about the most American thing ever, but I don’t hate it. In fact, if this thing is less than 17 feet long and doesn’t stand too high off the ground, I might even buy it. If this thing comes in a regular cab version, I’m definitely buying it.

And while I’m a little perplexed why Ford is doing this now — the profit margin on a vehicle that starts at under $20,000 can’t be big — I’m not going to overthink it. Which means: Over to you, GM. The S10 is long-overdue for a reboot.
Here‘s a motor company that back in 2011 discontinue their smallest truck because,they said that there wasn’t a market for them anymore . Well how many did they sell in 2011 ?
And now they think they can just flip on the maverick switch and sell 110,000 units. I think that’s wishful thinking in this suppressed Society we live in . Maybe they will hit that number with it‘s 2nd revision if they’re permitted to build a 2 door and still keep the base model under $20,000. But personally I think Toyota will show up with some competition for the Maverick before Ford ever gets to makes a 2 door version . And then we have the other big two Dodge in GM . Maybe will see the S10 and the Dakota make a come back .
plus we know Toyota does make the Tacoma in a 2 door version so why can’t Ford ?
And the true reason the ranger got discontinued in 2011 was because it was only $1800 bucks less then the F150 !
 

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Discussion Starter · #7 ·
Here‘s a motor company that back in 2011 discontinue their smallest truck because,they said that there wasn’t a market for them anymore . Well how many did they sell in 2011 ?
And now they think they can just flip on the maverick switch and sell 110,000 units. I think that’s wishful thinking in this suppressed Society we live in . Maybe they will hit that number with it‘s 2nd revision if they’re permitted to build a 2 door and still keep the base model under $20,000. But personally I think Toyota will show up with some competition for the Maverick before Ford ever gets to makes a 2 door version . And then we have the other big two Dodge in GM . Maybe will see the S10 and the Dakota make a come back .
plus we know Toyota does make the Tacoma in a 2 door version so why can’t Ford ?
And the true reason the ranger got discontinued in 2011 was because it was only $1800 bucks less then the F150 !
There have been rumors that Chevy/GM might have something in the works since they recently trademarked the Cheyenne name.

 

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There have been rumors that Chevy/GM might have something in the works since they recently trademarked the Cheyenne name.

Not a bad looking subcompact truck.
455
 

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That's a hell of a lot of vehicles.
They'd sell way more than that, they probably just can't allot more chips than that on a low profit margin vehicle, especially with the shortage. In 2018, Ford sold over 900K F150s, and I see this being way more mass appeal with the low price and high fuel economy.
 

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They'd sell way more than that, they probably just can't allot more chips than that on a low profit margin vehicle, especially with the shortage. In 2018, Ford sold over 900K F150s, and I see this being way more mass appeal with the low price and high fuel economy.
The chip shortage is the biggest problem. Why put it in a $20,000 unit when you know that you can put it in one that sells for twice the price and keep your profits margins up for your third and fourth quarter of the year .
Im thinking maybe they can use older chip sets from the 2015 / 2018 parts bins for the Mavericks production.
 
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