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GM Files Trademark for Cheyenne Name

1410 Views 0 Replies 1 Participant Last post by  Primrose
GM has recently filed a trademark for the name "Cheyenne." The registration is "intended to cover the categories of motor land vehicles, namely, trucks."

So maybe that means GM and Chevy are going to bring back the Cheyenne name for a truck that rivals the Maverick and Santa Cruz.

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