Yes. Ford selling a hybrid truck for $4K less will kill the SC for sure.
Yes, there will always be some who dislike Ford and want the SC, but I really think Hyundai failed to understand that the small-truck market wanted a truck that was VERY affordable and gets fantastic MPG. They didn’t want a super fancy truck for a base model, if they wanted that they would have gone with the Lariat package.
Ford understood that they over-shot the small-truck market with the Ranger being too big, poor mileage, and being too expensive once it hit the XLT trim. Ford has redeemed themselves with the Maverick.
Yes, there will always be some who dislike Ford and want the SC, but I really think Hyundai failed to understand that the small-truck market wanted a truck that was VERY affordable and gets fantastic MPG. They didn’t want a super fancy truck for a base model, if they wanted that they would have gone with the Lariat package.
Ford understood that they over-shot the small-truck market with the Ranger being too big, poor mileage, and being too expensive once it hit the XLT trim. Ford has redeemed themselves with the Maverick.