Dealerships are not "making money" off of pre-orders. A deposit (if required) would be subtracted from your total price or refunded back to you.
Very aware of this video, and also aware that some dealerships are using practices that others don’t use. Every dealership, EVERY one, is in the profit making business. Even the one in the video. Even mine.Thanks TommyBoy. If true, some dealerships are requiring non-refundable deposits and marking up pre-order Mavericks 1000's of dollars over MSRP. I just want MaverickChat members to avoid getting any nasty surprises.
We pretty much agree on the things you mentioned, so I’ll move on. Changing topics: You have several accessories listed on your order. You will get $210 in FordPass rewards that you can use for those accessories…. Save you some cheddar. 😉I understand all dealerships are trying to make a profit. I understand what MSRP is and that dealerships can and do frequently ask for more than the MSRP on popular models. I did not say this practice was unethical. In a capitalist economy, retailers of any kind should have the freedom to set prices however they want. I think what I characterized as "shady," (non-refundable deposits on Maverick pre-orders, dealers marking up Mavericks 1000's over MSRP) you might call just an alternate way of doing business? If so, fair enough. Anyway, lost in this back-and-forth is the point I was trying to make.
Before selecting your dealership and placing your online order, just call that dealership first and ask them the questions I raised earlier.
Do you require a deposit? (Is it refundable?)
Do you mark-up the vehicle above MSRP?
Are there any hidden fees at all associated with this potential purchase?
Am I under any obligation to purchase the truck or at risk of owing any money, should I test drive the truck I ordered, and decide I don't want it?
Just as a dealership has the freedom to ask for a non-refundable deposit and can price a Maverick above MSRP, we consumers have the freedom to choose a different dealership to do business with. America!
The dealership I partnered with quoted me a final price $825 below the online build-your-own price. They waived the charge for splashguards as well as the acquisition fee. 😊
that’s what my local dealership told meDealerships are not "making money" off of pre-orders. A deposit (if required) would be subtracted from your total price or refunded back to you.